Summary
- Profile Type
- Technology offer
- POD Reference
- TOIT20250328017
- Term of Validity
- 28 March 2025 - 28 March 2026
- Company's Country
- Italy
- Type of partnership
- Commercial agreement with technical assistance
- Targeted Countries
- All countries
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General information
- Short Summary
- An Italian startup development studio specializing in video games and software has been delivering B2B solutions that leverage game-based approaches and gamification for over a decade. By innovating in game thinking, the company effectively engages target audiences. Its expertise offers immense potential for those seeking to enhance client engagement and interaction.
- Full Description
-
An Italian startup based in Turin specialized in the gaming industry is willing to offer its technology and methodology to the target companies.
Gamification involves applying video game elements and techniques to non-gaming contexts. This approach can enhance user experience, boost engagement, promote learning, stimulate creativity, and foster collaboration across organizations and businesses of various sizes and sectors. It is particularly effective in areas requiring active user participation, such as corporate training, marketing, and software application development.
Currently, gamification is a popular topic, and it will probably become even more prominent in the coming years. The company leverages gamification to encourage participation, motivation, and learning by transforming routine tasks into interactive and engaging experiences. By incorporating principles of game thinking—such as game-inspired design, gamification, applied games, simulations, and advergames—GameThinkers creates memorable experiences that deeply engage users. - Advantages and Innovations
- The company is the first company in Italy to transfer game thinking into the B2B sector by integrating video game development and gamification expertise.
- Stage of Development
- Already on the market
- Sustainable Development Goals
- Goal 9: Industry, Innovation and Infrastructure
- IPR status
- IPR granted
Partner Sought
- Expected Role of a Partner
-
The company is seeking client companies interested in integrating game thinking into their processes, particularly in areas where active participation is crucial, such as training, marketing, and software development.
To implement game thinking effectively, no prior expertise in gaming or gamification is required. The company provide specialized know-how by creating experiences that leave a lasting impression, because they engage the user at a deeper level.
This approach applies to organizations of any sector and size, particularly where active participation is essential: corporate training, marketing, software application development, and any context where engagement, learning, creativity, and collaboration need to be enhanced. - Type and Size of Partner
- SME 11-49
- Big company
- SME <=10
- SME 50 - 249
- Other
- Type of partnership
- Commercial agreement with technical assistance
Dissemination
- Technology keywords
- 01003006 - Computer Software
- 01004014 - Serious Games
- 01005002 - E-Learning
- 01003004 - Computer Games
- Market keywords
- 02007010 - Education software
- 02007007 - Applications software
- 02007008 - Business and office software
- 02007022 - Software services
- Targeted countries
- All countries