Summary
- Profile Type
- Business Offer
- POD Reference
- BOGR20250313002
- Term of Validity
- 13 March 2025 - 13 March 2026
- Company's Country
- Greece
- Type of partnership
- Commercial agreement
- Targeted Countries
- All countries
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General information
- Short Summary
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A Greek company specializing in audio tours empowers professionals to create self-guided audio, virtual, and skip-the-line tours through its online authoring platform, utilizing its award-winning storytelling methodology.
These tours are then listed on major Online Travel Agencies (OTAs) such as TripAdvisor, GetYourGuide, Expedia, Booking.com, and TUI Musement, making them easily accessible for travelers to book.
The company is actively seeking commercial partnerships with cultural institutions - Full Description
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The Greek company was founded in 2014 to promote the world’s cultural heritage by using modern technology tools. The company has developed a platform that offers self-guided audio, skip-the-line and virtual tour experiences for museums, temporary exhibitions and city walks in over 35 countries.
The platform including Greece, Italy, Turkey, Spain, the Netherlands and Germany in collaboration with tour guides, museums and organizations.
Currently, the company offers over 600 products across 30 countries. In 2024, it served 300,000 travelers through its platform, website, and mobile apps.
Company’s vision is to generate universal cultural awareness and guide people in every part of the world, utilizing pioneering technology. It’s online authoring platform offers expanded functionalities for travelers seeking unique and personalized tours, providing a compelling alternative to mass tourism. The audio tours, for example, feature engaging content from diverse locations, integrating text, sound, graphics, and images – including fascinating content from the Moon!
The platform acts as a crucial link between local tourism professionals and travelers by delivering essential information about local venues.
This connection supports a well-developed distribution network and enhances the customer journey, underpinned by high-quality cultural content and international engagement.
Self-guided virtual experiences blend audio narration with 360° photos, allowing visitors to virtually explore exhibition halls from any angle.
This immersive approach creates a realistic sense of presence. Similarly, our self-guided audio tours incorporate images, text, audio narration, and navigation, further enriching the user experience.
The audio tours also provide the capability to gather anonymous statistics, offering valuable insights into visitor interactions with exhibitions.
Time-Line Tours are available as a web application, enabling the presentation of complex time- and place-related information in an easy-to-follow narrative format.
Specifically for museums, they have developed a fully automated e-ticket platform and booking management system. This system includes an administrative interface for monitoring bookings and automatically delivering tickets, which can significantly increase operational efficiency.
The company is actively pursuing commercial collaborations with cultural institutions, archaeological sites, museums, wineries, and national parks to strengthen its global footprint in this market sector. The considered type of collaboration is commercial agreement(s). - Advantages and Innovations
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The platform, widely recognized with numerous prestigious awards, presents an ideal solution for all stakeholders in the cultural sector. Entities within the tourism industry stand to gain significantly from its features. Firstly, the user-friendly interface is carefully designed to save valuable time, while our advanced digital technologies work to elevate the cultural experiences for your visitors. Secondly, the platform facilitates the combination of diverse offerings through an intelligent suggestion system and the availability of white-label tours, fostering innovation management and stimulating business development. Lastly, by leveraging engaging storytelling and enhanced accessibility, empowering unforgettable customer journeys and effectively raise public awareness through captivating thematic tours.
The platform can significantly contribute to the success and heightened visibility of partner’s cultural initiatives. - Stage of Development
- Already on the market
- Sustainable Development Goals
- Goal 8: Decent Work and Economic Growth
- IPR status
- No IPR applied
Partner Sought
- Expected Role of a Partner
- The company is seeking partnerships with cultural organizations, museums, wineries, archaeological sites, and national parks worldwide to facilitate the adoption of this innovative tool by their visitors through mutually beneficial commercial agreements
- Type and Size of Partner
- Big company
- Other
- SME <=10
- SME 50 - 249
- Type of partnership
- Commercial agreement
Dissemination
- Market keywords
- 07005005 - Travel agencies and services
- 07005006 - Other consumer services (including photo processing)
- 07005003 - Hotels and resorts
- Sector Groups Involved
- Tourism
- Proximity & Social Economy
- Targeted countries
- All countries