international partnerships

Scaling is widely seen as the natural next step for growing businesses. Entering new markets, finding partners, and expanding operations are common priorities. But for many SMEs, the real challenge comes earlier. Before growth can happen, the business itself needs to be clearly defined, structured, and ready to scale.

Across different sectors, companies supported by the Enterprise Europe Network show that stepping back can be a critical turning point. Whether it is refining a business model, addressing internal bottlenecks, or turning an idea into a viable solution, this phase helps determine long-term success. These experiences highlight the importance of building the right foundations before moving forward.

Ten years can change the shape of a career, but some decisions continue to influence how that journey unfolds long after they are made. In 2015, Susan Hayes Culleton, ‘The Positive Economist’ and experienced international professional,  took her first steps into international markets with the support of the Enterprise Europe Network. Today, exporting remains a core pillar of her business.

Start-ups need funding, mentorship, and networks to scale. Big companies are looking for fresh ideas, disruptive tech, and faster ways to stay ahead. When they join forces, both sides win. Keep reading for 6 easy steps to make this partnership a success. 

Taking your business international comes with its share of challenges but also exciting opportunities. Entering new markets can lead to increased sales, access to diverse talent, and a competitive edge in untapped regions. So, how do you begin? Here are 5 key tips to help you approach international expansion with confidence and clarity.

As clean beauty is reshaping the cosmetics landscape, Four Starlings – a family-owned soap-making business in Poland – is gaining international recognition. We spoke with Grzegorz Sienkiewicz, Managing Director of Four Starlings, and Anna Wrzesińska, Chief Specialist for International Cooperation at Podlaska Regional Development Foundation and Business Adviser at the Polish branch of Enterprise Europe Network, to find out how the Network helped turn this small company into a global success story.

As the world’s third largest economy, Japan is an attractive business hub for European companies. How can small and medium-sized enterprises navigate the Japanese business culture with more confidence? And how can the Enterprise Europe Network and the EU-Japan Centre help your company get started?